WiseWear Bracelets Combine Fashion with Safety

Features Include a Distress Signal, Activity Tracking and More.

WiseWear Bracelets screenshot


WiseWear declared bankruptcy in 2018. They don't exist anymore, however, some of their devices may still be in circulation. We present this review in case you come across one or more of their products want to know something about it.

We're not even a full month into 2016 yet, but there's already been no shortage of exciting new wearables that expand the definition of the category. Among them are a mood-tracking ring called Moodmetric, a pair of sneakers from Under Armour that logs your workout stats and a smartwatch/activity tracker hybrid from Fitbit called the Blaze. What else, you ask? Well, there is this trio of "luxury smart jewelry" products designed by 94-year-old New York style icon Iris Apfel. 

Wearables that take on jewelry form factors are nothing new; in fact, there are several devices on the market, including a ring (called Ringly) that vibrates when your smartphone has new messages and notifications. However, the Socialite line of products from WiseWear stand out both for their design pedigree and their emphasis on keeping the wearer safe. Read on for more details.

Safety First

While this trio of bracelet-style wearables was designed with the help of fashionable nonagenarian Iris Apfel, safety is important no matter how old you are. With these devices, a user can send out a distress signal to specified contacts, including his or her geolocation as well as sound and video of the surrounding area. With the companion mobile app, the user can manage a list of approved contacts who can be notified.

To send a distress signal, a user just has to tap the bracelet three times — a nice, unobtrusive design that could come in handy in a dangerous situation, but hopefully it's not too easy to accidentally tap the bracelet and send a red alert! Once the message is sent, contacts will receive a text message including the user's location displayed via Apple Maps or Google Maps.

Other Features

In addition to providing this safety feature, the Socialite devices from WiseWear include activity-tracking capability. The devices measure steps taken, calories burned, distance traveled, time spent being active and inactive and more. This info is displayed on the companion smartphone app as well. 

These smart bracelets also vibrate to alert the user to new notifications such as incoming texts, emails, calls and calendar reminders. The notifications settings can be toggled through the smartphone app.

Other features include a water-resistant design that should withstand sweat, occasional water splashes and rain; a battery life of up to 3 days (it looks like these devices plug in to charge); and non-porous metal that's designed to hold up well over time. Note that these smart bracelets don't include a display, which is part of the reason why they're rated for up to 3 days on a charge.

The Different Models

All three Socialite WiseWear bracelets cost $395, and all three are available in both gold and silver. The Calder features an asymmetrical, chunky clasp; the Kingston is a wider solid band that includes small bead-like embellishments, and The Duchess features a green stone design at the top of the bracelet. All three have the added perk of names that sounds fresh from the Upper East Side.

Bottom Line

While these devices seem to be more about form than advanced smartwatch-style function, they do include some important features, such as the ability to send distress signals. The fashionable design is a huge boon to style-conscious wearers, and the activity-tracking features are a nice extra.