How To Software How to Type Curly Quotes and Curly Apostrophes Switch Between Straight and Curly Quotes and Apostrophes Share Pin Email Print Getty Images/mattjeacock Software Desktop Publishing Documents Spreadsheets Presentations Graphic Design Databases Animation & Video by Jacci Howard Bear A graphic designer, writer, and artist who writes about and teaches print and web design. Updated September 03, 2018 To present a professional appearance in print or to meet the style guidelines of a client, you may want to use true typographer quotation marks and apostrophes in your desktop publishing documents. These true quotation and apostrophe marks are curled left and right, unlike the straight-as-a-stick single and double quote mark show on a keyboard's apostrophe key. There are several ways to access and properly use curly quotation marks, also called smart quotes and proper apostrophes on a Mac or Windows PC. How to Access Smart Quotes Many software programs, including Microsoft Word, have settings you can use to enable or disable straight quotes or smart (curly) quotes automatically as you type. If you do not have that option in your software, you can make the change as you type. Below are the ways you can access smart quotes on a Windows PC, Mac, and in HTML. Make Smart Quotes on Windows PC To toggle the enable or disable feature in Microsoft Word for Windows: Click the File tab.Select Options.Click Proofing in the left pane.Click AutoCorrect Options.Select the AutoFormat tab.Check or uncheck the box in front of Straight quotes with smart quotes to toggle automatic smart quote replacement off and on. To manually select smart quotes, your keyboard must have a numeric keypad. "Num lock" must be activated. To use the numeric codes, hold down the alt key and type the four-digit character code on your numeric keypad. Use ALT+0145 and ALT+0146 for the left and right single quotation mark or apostrophe, respectively. Use ALT+0147 and ALT+0148 for the left and right double quotation marks, respectively. Make sure you use the numeric keypad and not the row of numbers above the alphabet, the row of numbers will not work. Create Smart Quotes on Mac To toggle the smart quotes feature on a Mac in Word: Go to the Tools menu, click AutoCorrect, and then select the AutoFormat as You Type tab. Select the checkbox for Automatically correct spelling and formatting as you type. Under Replace as you type, select or clear the Straight quotation marks with smart quotation marks check box. To manually select smart quotes, type the following keys simultaneously. Type Option+] and Shift+Option+] for the left (open) and right (closed) single quote mark or apostrophe, respectively.Type Option+[ and Shift+Option+[ for the left and right curved double quotation marks, respectively. Add Smart Quotes to Web Pages Web typography works a little differently. Smart quotes do not always work well on the web, so straight quotes are used a lot. However, if you want to add curly quotes to HTML code, do the following: For the character for the curly single opening quote mark (or apostrophe) ‘ and ’, use ‘ and ’, respectively.For the character for the curly opening and closing double quotation marks, “ and ’, use “ and ”, respectively. Commonly, in current web design and print publishing, oversized curly quotes can be used to add interest to pull-quotes in articles or general information pages. Quick Reference Guide to Keyboard Shortcuts Mark Description Windows Mac HTML ' Straight single apostrophe ' ' ' " Straight double quote " " " ‘ Opening single apostrophe alt+0145 option+] ‘ ’ Closing single apostrophe alt+0146 option+shift+] ’ “ Opening double quote alt+0147 option+[ “ ” Closing double quote alt+0148 option+shift+[ ” More About That Straight Apostrophe Key Straight quotes come to us from the popularization of the typewriter. In traditional printing and typesetting, all quotation marks were curly. But typewriter character sets were limited by mechanical constraints and physical space. By replacing the curly opening and closing quotes with ambidextrous straight quotes, two slots became available for other characters. The straight marks on the apostrophe key are also called primes. You can use the single straight mark for feet and minutes and the double mark for inches and seconds, as in 1'6" for 1 foot, 6 inches or 30'15" for 30 minutes, 15 seconds. 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