10 Tips to Make Your Podcast Even Better

Use the podcast tips to attract more listeners

Your podcast is what you make of it. There are many elements you can control, including the recording process and your podcast equipment. Here are some tips for making a good podcast even better.

Podcasting duo.
Eliza Snow / Getty Images
  1. Use a decent microphone. If you're using a phone or the headset you took from your last telemarketing job, then you're not creating a podcast; you're recording a long voicemail. Invest in a professional quality mic made for podcasting.

  2. Edit yourself. Try sticking to a script while you record, and don't be afraid to cut out content after you're done. What you actually say is more important than how long you talk.

  3. Demonstrate showmanship. Every podcast is a stage for you. You have an audience, which makes you the performer. Custom introductions and catchphrases go a long way in establishing your identity as a host.

  4. Create a structure for your podcast. Recurring segments help build familiarity with the audience. At the very least, tell the audience what you're going to say, say it, and then tell them what you just said again.

  5. Don't copy your favorite radio or podcast personality. Imitation is the sincerest form of flattery, but it's also lazy. Absorb good ideas, but develop your own style.

  6. Create a slogan. Aside from brand building, a slogan can help you better focus your content. Catchphrases and slogans are not the same things. The former is specific to you as a host; the latter represents the podcast itself.

  7. Thank your contributors. Let your supporters know how much you love them, especially those who contribute financially. Listeners love giveaways and contests. Also, send thank you emails to guests who take time to appear on your podcast to maintain a good working relationship.

  8. Use production elements wisely. Music and sound effects can add life to a podcast, but don't let it distract from your message.

  9. Keep it simple. That goes for your equipment, software, and distribution. Don't spend $3,000 on a complete studio before you've even recorded your first podcast.

  10. Advertise. If you love what you do, and you know what you're talking about, your followers will find you. Still, it never hurts to send out a press release. Also, establish an active social media presence for your show if it doesn't already have one. You can also submit podcasts directly to Spotify and other podcast hosting sites.