Kelly Laffey

Kelly Laffey Headshot

Freelance Writer

Education

Wake Forest University (BA), Columbia University (MS)

Expertise

Lifestyle, Entertainment, Moving, Real Estate, Fitness, Sports

Introduction

Kelly Laffey is a New York City-based writer, editor, and content strategist with over 12 years of editorial and communications experience. She is passionate about connecting people to stories and has written for Dotdash Meredith since September 2022.

Highlights

  • 12+ years of media and communications experience
  • Lifestyle contributor on PEOPLE, Entertainment Weekly, Better Homes & Gardens, and The Spruce
  • Previously executive editor at Avenue Magazine

Experience

Kelly loves working in content creation and communications, and her byline has appeared in numerous print and digital media publications.

Kelly honed her editorial experience as the executive editor at Avenue, a lifestyle magazine that covers Manhattan society, real estate, and luxury trends. While there, she interviewed celebrities, CEOs, chairs, and board members of iconic New York institutions. She also developed the content strategy and editorial objectives for the Avenue website re-launch. Kelly is passionate about health, fitness, sports, and lifestyle topics.

Previously, Kelly was the associate editor at Dan's Papers, a weekly publication based in the Hamptons. She took on a number of project management roles, including overseeing all content creation for the newly launched Montauk section, as well as all branded content for the company's food and wine events.

After leaving her full-time roles in print media, Kelly pursued a career in corporate communications, where she helps to shape and maintain a company's voice. In addition, she currently consults on a number of content and communications projects. She delivers strategic communications plans, brand strategy recommendations, and messaging campaigns that support a company's goals.

Kelly's writing has won her numerous awards. In 2015, she received the Fair Media Council Folio Award for her piece on fashion icon Donna Karan and the designer's Urban Zen Integrative Therapy program. In addition, Kelly was named Sports Writer of the Year by the New York Press Association in 2012.

Education

Kelly has her MS in strategic communication from Columbia University, where she learned how to effectively adapt communication campaigns to the ever-changing business environment. She graduated from Wake Forest University with a BA in 2010. Go Deacs!

Lifewire and Dotdash Meredith

Lifewire, a Dotdash Meredith brand, is a Top 10 technology information website, as rated by Comscore, a leading internet measurement company. We provide trusted, clear, and actionable answers to your most pressing technology questions vetted by certified experts, as well as trustworthy product recommendations so you can make the most informed purchasing decisions. Learn more about us and our editorial process.

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