How to Add an Instagram Tab to Your Facebook Page

Your Facebook Page is different from your personal profile. It is the home for your business or brand online and serves as a valuable marketing tool. Instagram is the immensely popular photo-sharing and video-sharing application that Facebook bought in 2012. Instagram users take photos and videos with their mobile phones, apply digital filters to them, and then share them with other Instagram users.

Combining Instagram's popularity with your Facebook Page by way of an Instagram tab increases the Page's reach and attraction. Instagram can be easily integrated with your Facebook Page to draw more exposure to the Page, potentially.

Adding the Instagram Facebook Page Tab

The Instagram/Page integration is accomplished through an app that places an Instagram tab on the Facebook Page. Here's how to do it:

  1. Log in to your Facebook account. It must be the account that has access to the Page you want to add the Instagram tab to.

  2. Type “Instagram” in the search bar at the top of any Facebook screen to produce search results for Instagram. Hit Return on your keyboard or click on the Magnifying glass to begin the search.

  3. In the Apps section, locate the Instagram option entitled Instagram Page App and click the Use Now button.

    Instagram search and Use Now button for Instagram Page App
  4. On the Woobox app page that opens, click the button that says Add to Your Facebook Page (Completely Free) to install the application.

    Add to your Facebook Page button in WooBox on Facebook
  5. In the screen that opens, select the Page you want to add the Instagram tab to from the drop-down menu under Facebook Pages.

  6. Click Add Page Tab. You are taken to the Page.

    Add Page Tab
  7. Click the Click Here to Setup your Tab.

    Click here to setup your Tab button in Facebook
  8. Give Woobox permissions to post to your page. Once you've done so, you'll go to a configuration page. Click on Connect to Instagram button. Enter your Instagram credentials and follow the directions to authorize the app if you are asked to do so to add the tab to your Page.

    Continue button for Woobox permissions
  9. Click the Connect to Instagram button and authorize your account.

    Connect to Instagram button in Woobox editing page
  10. Finally, click Save Settings.

    Save Settings button in Woobox preferences page

When the installation is complete, visitors to the tab on the Page can click on individual photos, share them, and comment on them. The goal here is visitor engagement.

If you have turned off all apps in your Privacy settings, you'll be prompted to turn apps back on before the tab is installed.