Social Media YouTube 207 207 people found this article helpful How to Use YouTube Using YouTube is easier once you learn the basics by Leslie Walker Writer Former Lifewire writer Leslie Walker is a multimedia journalism professor who covers social media, web publishing, and internet technologies. our editorial process Twitter Leslie Walker Updated on December 20, 2019 Imgorthand / Getty Images YouTube Facebook Flipboard Pinterest Twitter Snapchat Instagram YouTube Online Dating Tweet Share Email You can use YouTube in many ways, but since it's a video-sharing network, two obvious options are to watch other people's videos and to upload your own so other folks can watch them. The site's motto is "Broadcast Yourself," but you don't have to, of course. You can simply watch other people broadcasting themselves. Or you can broadcast anything else you want besides yourself—your pet Fido's escapades, your baby's wobbly first steps, random scenes from your life, and current news or comical scenes that you may witness. Use YouTube Anonymously to Watch Videos Unlike other social networks, YouTube doesn't require you to create an account before you can search for content or view videos. Searching and watching are two activities you can engage in anonymously on the site. But if you want to broadcast yourself or anything else, you'll have to register for a Google account and get a username and password, because you can't upload videos without a user ID. Get an Account to Broadcast Yourself Google, which bought YouTube in 2006 and now operates it as a subsidiary, abolished standalone YouTube accounts a few years later. Today it lets people use any existing Google ID to sign into YouTube so they can create custom channels and do all the things allowed with a YouTube account. If you don't have a Google ID or don't want to link it to YouTube, you can create a new (joint) YouTube and Google account, which basically means creating a new Google ID. Our guide on the YouTube account signup process walks you through the basics. Use YouTube for Basic Activities Signing into YouTube as a registered user lets you do a lot of stuff you can't do while browsing the site anonymously, such as: Saving favorite videos for quicker viewing laterCommenting on videos you watchRating video's you've watchedCreating playlists of videos to watchOperating your own video channelUploading videos for others to watch Browse and Watch Videos on YouTube Watching videos is straightforward—just press the play button and the video will start streaming to your computer or mobile phone. By default, the video appears in a box on your screen, but you can make it fill your screen by selecting the full-screen icon. You can browse categories by topic, run keyword searches, or scroll through the most popular or trending videos to find footage to watch. The search function has filters you can apply, too, in case you want to look for videos by date or popularity level. There's also a YouTube Charts page showing popular videos, plus there are lots of blogs about trends on YouTube. YouTube's Massive Scale The amount of content available on YouTube is truly amazing. It's available in more than 60 languages and most countries worldwide, so its content is diverse. As of mid-2012, YouTube said it receives more than 800 million unique visitors monthly. Collectively, they were watching more than 3 billion hours of footage each month. About 72 hours of video get uploaded to the site every minute. Upload Videos and Share With Friends & Strangers The whole idea behind YouTube (created by former PayPal employees) when it started in 2005 was to simplify the messy process of sharing videos, which has long been complicated by the many different codecs used by various cameras and online video sites. These video formatting issues can still be tricky, but YouTube has taken much of the pain out of putting videos online. Many smartphone cameras and point-and-shoot cameras store video in formats compatible with YouTube (though not all of them do). Size limits on your video files are 2 GB per file. Also, YouTube limits the length of many published videos to 15 minutes, but you can seek and obtain permission to upload longer ones. One way of doing it requires putting a mobile phone number on your account and maintaining your account in good standing with no reported violations of YouTube's rules. Manage Each Video with Individual Settings For each video, you can set privacy levels (i.e., decide who can view it); decide whether you want people to be able to rate the video (using YouTube's star system) and leave comments for others to see; and set licensing rules for how others can use your material. YouTube offers online video editing tools, but they are fairly crude. Many people prefer to do any significant editing offline before uploading the final footage. You can annotate your videos by adding comments as a note at certain points in the footage, or through a speech bubble that will be superimposed on the video image, like text bubbles in comics. Finally, you can share each video in multiple ways—by sending out a URL as a link in an email, for example, or by grabbing the embed code YouTube generates for each video and pasting it on another website. Your Own Video Channel All your uploaded videos are grouped together into your own video channel. You can set the privacy level, determining whether the public can watch them or only authorized friends. You can make your custom YouTube video channel look spiffy by uploading your own logo or another image. Each video you upload also can be customized in terms of how the controls look. And, of course, you can add titles and descriptions to help people decide if they want to watch your individual video clips.