How to Get Verified on Instagram

It's not easy but sometimes patience pays off

The Ultimate Guide to Instagram
The Ultimate Guide to Instagram

Being verified on Instagram adds a perceived level of credibility that no number of followers can really match, as it designates your account as authentic. A common misconception is you can become verified by growing your follower base to a certain level when, in fact, follower count has very little to do with whether or not you get that coveted blue checkmark. 

Instagram suggests a few methods for proving your profile's authenticity, such as linking to your profile from your Facebook page or Twitter account, as well as from an official website, if you have one. If you're not deterred and still want to reach for the badge, one of the following paths may help.

Request Verification

Instagram recently added a new way for accounts to try to get verification, though it's still no guarantee. Now, accounts can submit a verification request form, which will later be reviewed by Instagram to determine the authenticity and notability of an account.

Instagram Verification Request Form
Apply to have your Instagram account reviewed and verified.

If you're unsure what Instagram means in regards to having an authentic or notable account, their Help Center has a breakdown of what characteristics they're looking for in a verified account, as well as community guidelines that must be followed.

To access the form:

  1. Go to your Instagram profile.
  2. Go to Settings.
  3. Find and select the Request Verification option.

Instagram requires all accounts submitting a verification request form to include a government-issued photo ID to confirm their name and date of birth. This can be a driver's license, passport, or nation ID card; tax filing documents and utility bills can also be used.

Expect a bit of a wait after submitting the request. Once Instagram has reviewed the request, accounts will be notified when their request is confirmed or denied. If an account is turned down, a new request can be submitted after 30 days.

Hiring Someone

Believe it or not, some publicists and other specialty companies offer services that allegedly will help your Instagram account get verified. There's no way to truly guarantee what they do will work, so you're taking a big chance with your money if you choose to hire someone to help you get verified.

With that said, certain publicists have the clout and connections to lobby on your behalf to Instagram. In certain cases, these individuals or agencies are considered by Instagram to be media partners who often have direct access to make your case for you.

Finding a reputable company to assist in this area is quite tricky, however, as there are many claiming to possess the ability to get you verified, but only a small amount actually have a legitimate shot. A simple Google search turns up plenty and sorting through these to find the right one is not an exact science. We recommend narrowing it down to a few companies that seem reputable, then searching the web for reviews or other customer-driven details about their past services. 

How Do Brands, Celebrities, and Other Well-Known Figures Get Verified?

As you can see, getting verified on Instagram can be somewhat of a long shot if you aren't an established company or an individual in the public eye.

Instagram celebrity verified badge

If you fall into one of these categories, however, Instagram will often review your account and proactively add the blue checkmark on their own without any action whatsoever required on your part.

In other instances, lobbying through a publicist or other agency (as described above) can help kickstart the process.