HBO Max Streaming Service Gets Launch Date, New Shows

HBO's big library of content and a few originals arrive before the summer

HBO Max is coming to a streaming box and smart TV near you on May 27. It has a vast library, but only a handful of fresh content. Are new Looney Tunes enough to turn your head?

Bugs Bunny and Yosemite Sam
The new Looney Tunes.  AT&T / HBO

HBO Max, the streaming service that combines all of HBO's current offerings with slate of fresh content now has a launch date (May 27), which AT&T announced on Tuesday.

Another streaming option: Yes, HBO Max is entering an already crowded field filled with Netflix, Hulu, Amazon Prime Video, Apple TV+, Disney+, and the oddball and, for now, mobile-only Quibi. HBO, however, has a massive library of previous HBO content (The Wire, The Sopranos, Sex and the City), and the WarnerMedia Portfolio that includes classic movies like Casablanca and the DC character franchise (at least all the superhero movies of the last decade).

You said cartoons: People often forget that Warner Bros. is the home of those classic Looney Tunes characters, a collection of slightly edgier cartoon characters that includes Bugs Bunny, Daffy Duck and Sylvester and Tweety and that enjoyed massive popularity in the last century and not nearly as much in this one. HBO Max is queuing up an all-new Looney Tunes Cartoon series that will include 80 new 11 minute shorts.

Wait, there's more: In addition to Looney Tunes, HBO Max will launch with:

  • Craftopia: A crafting contents show featuring 9-to-15-year-old contestants
  • Legendary: A fashion, dancing, and vogue competition (🤷‍♂️)
  • Love Life: a romantic comedy anthology featuring Anna Kendrick
  • The Not Too Late Show with Elmo: Yes, Elmo's own talk show
  • On the Record: Documentary on Drew Dixon and her accusations against Russel Simmons

How much: HBO Max will cost $14.99 a month. Current HBO Now subscribers should get the service for free.

Bottom line: As we all stay at home during the COVID-19 Pandemic, we may welcome yet another streaming option. However, when life returns to normal and we cut back on bingeing, it remains to be seen how many of these services we'll still be willing to pay for and which ones will survive.

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