Get Twitter Followers: A Tutorial

How to Get Twitter Followers and Keep Them

Twitter followers
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After signing up to use the popular messaging service, it can be challenging to figure out how to get Twitter followers, especially when you start out with none.

The two most important ways to get Twitter followers are to follow other people (including those who follow you) and to write interesting, compelling tweets on a regular basis.

Twitter offers an automated option of searching through your email contacts in order to find people you know to follow, but that is not generally the best place to start.

Many experts recommend you take a targeted approach to following people on Twitter and start with a few experts in your field, especially if you want to build an effective Twitter stream on subjects that interest you most.

Six Ways to Increase Your Twitter Followers:

1. Start following other people.

Find people with interests similar to yours and follow them. That, in turn, will help you get Twitter followers. This is the most basic and quick way to get followers on Twitter who will really add value to your Twitter experience.

As you start following people, you'll find a snowball will slowly start rolling. The people you choose to follow will often check you out on Twitter as soon as they see you are following them. If they like what they see, they may click the "follow" button, too, and become one of your followers. When that happens, other people will soon see you on Twitter, too.

A Good Profile Helps Get Followers

Be sure to complete your Twitter profile first, before you do much following or tweeting.

Invest time in learning the basics of how to use Twitter. Too many novices make the mistake of charging blindly ahead with no clue of how Twitter works.

Before you start following people, it's important to be ready for people to check you out. Complete your profile and have interesting tweets in your timeline before you start following the people you really want to follow you back.

Otherwise, if you have not tweeted yet or filled out your profile, these folks likely will click away without electing to follow you.

Make sure that at a minimum, you have a photo of yourself on your profile page and have written a few words about yourself or your business in the bio area. Clearly identify yourself, too. People rarely follow mysterious, cute, or clever names without knowing who's behind that Twitter handle.

Another reason you should start following people is that the more people who follow you, the more likely their followers are to check you out as a follower of someone they follow. This is the snowball effect--you start following people and some of them will follow you. Then some of their followers will check you out, too.

2. Follow those who follow you, or at least many of them.

If you don't follow people who have taken the trouble to follow you, some of them may get irked and unfollow you.

In addition to being good Twitter etiquette, following your followers may cause them to engage with you publicly on their timelines, attracting more attention from their followers. Again, it's the snowball effect.

3. Tweet Regularly to Get Twitter Followers

Tweeting at least once a day will help you get Twitter followers.

Updating frequently (but not TOO frequently) also will make more people want to follow you.

What is the right frequency for tweeting? Ideally, at least once or twice a day, but no more than half a dozen in one day. And if you do tweet frequently, use a Twitter tool to time your tweets and space them out; don't send a barrage all at once.

4. Tweet about interesting topics and use popular hashtags.

The more you tweet about topics and hashtags that other people are interested in, the more likely they are to see your tweets when they run searches on those keywords and hashtags. If they like a tweet you send, they may click on your Twitter handle to check you out.

Tweeting high-quality content about topics relevant to your followers' interests truly is the best way to build and retain a large following on Twitter in the long run. It takes time to build a following this way, but your ability to retain followers will be greater than if you try to get followers on Twitter quickly using many of the automatic follower strategies.

5. Thou shall not spam. Ever.

A word about how NOT to get followers on Twitter: The quickest way to lose followers is to use your tweets to advertise or try to sell products or services. People are on Twitter to converse and learn. Twitter is not TV!

6. Consider more than just numbers on Twitter.

This is also known as the quality vs. quantity debate.

So far, we've mostly talked about the numbers game, how to get followers of any kind. But if you are using Twitter to promote your career or business, you should be careful to get Twitter followers who will be appropriate for your goals. That means choosing a Twitter strategy and targeting followers thoughtfully, rather than taking a scattershot approach.

Much debate occurs over whether people should pursue quantity or quality as they try to get Twitter followers. Would you rather have more followers of any kind, or fewer followers who are interested in the same things you are? Most experts advocate quality over quantity, though both have their role in any strategy for using Twitter in marketing.

If you do care about quality at all, you should go out of your way to avoid tactics for getting Twitter followers that might backfire by alienating the people you really want to keep and causing them to unfollow you. Many auto follow methods fall into this category.

And if you're using Twitter for business, most social media experts will tell you that it simply doesn't pay to overdo it on following people or getting too many followers. In the long run, it can reduce the actual value you get from Twitter by cluttering your Twitter stream with messages from people whose interests don't overlap with yours.

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