A Look Back on Facebook Interest Lists

Back when you could curate lists of your favorite people and pages

An image of the Facebook login tab on a smartphone.


Facebook Interests Lists were discontinued in November of 2018, ironically due to lack of interest in the feature. The following article has been left for information purposes. If you're looking for a similar feature, you can now save Facebook posts by selecting the bookmark button beneath any post. You can access them and organize them into Collections by navigating to your Saved tab from the vertical menu on the left.

Facebook Interest Lists allowed users to organize their news feeds according to their own personal interests — including status updates, posts, pictures and stories from the people and pages a user has added to a list.

A user could make different lists for topics, such as "Sports," "Recipes" or "Fashion." Users could also list people according to interest or the types of things friends posted, — such as "Friends That Post Cool Photos" or "Newsie Friends," for instance.

An Example of What a Facebook Interest List Looked Like

Screenshot of Facebook © 2012

If a user created a “Sports” interest list, he or she could follow the pages for his or her favorite teams, athletes, and publications. More specifically, a list called “NFL Teams” could follow the pages of all the teams in the NFL. Facebook Interest Lists made it easy for people to follow other users or pages who posted about similar topics of interest.

How Facebook Interest Lists Worked

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Facebook users had the option to follow lists that were already created or create lists of their own. Although individual users could create and follow interest lists, Facebook pages could not.

Facebook Interest Lists could include a mix posts from both people and pages. For example, if you were a New York Giants football fan, you could create a list that included the team page as well as the players' Facebook profiles.

How You Could Create A Facebook Interest List

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All you had to to do to create your very own list was look in the left vertical menu to see a button labeled Add Interests… You could select that followed by the + Create List button to create a new interest, and once created, it would appear there as a shortcut for quick and easy access.

Double Checking Your Facebook Interest List

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Before creating your list, you could go over every person and page you added to make sure you wanted to include them all and didn't forget anything/anyone. In the bottom left portion of the screen, you just had to click Selected to see which friends or pages you had chosen to be a part of your list.

Naming Your Facebook Interest List

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Lastly, you could give your newly created list a name. You could also choose your privacy settings to specify who could see your list.

Finding Friends or Pages to Add to a Facebook Interest List

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To add friends or pages to your list, you could search for friends or pages within the Interest tab that you wanted to add to your list. For example, if you wanted to make a list for the Southeastern Conference, you would search for the athletic pages of each school in the SEC. Once you had found the correct pages, you just had to select them so they had a checkmark in the icon — meaning they were added to your list.

How You Could Find Existing Facebook Interest Lists

Screenshot of Facebook © 2012

In addition to creating your own interest lists from the Interests page, you could also subscribe to pre-curated interest lists by searching for a term or browsing through some of the suggested lists given. For example, if you wanted to follow all the teams on the NFL, you would search for “NFL Teams” and hit Subscribe.