How to Use the Surveys for Facebook App to Engage Your Page Fans

Use polls and surveys to ask questions and solicit opinions

One way to engage your Facebook page followers and grow your fan base is to ask them questions about what they think. As a business Facebook page admin, you can ask opinions on a new slogan to use in your next marketing campaign or on a new product. Whatever question you want to ask, the Surveys for Facebook app makes it easy to do. Engaging your fans with a survey is a great way to get feedback and create a buzz around your brand.

 

Ask Page Followers Questions Using Surveys for Facebook

After you set up an account, configuring a survey takes only five minutes. Surveys for Facebook lets you get recommendations, conduct polls and learn from your fans and other people who visit your business page on Facebook. Facebook does not allow pages to interact with apps directly, but as an admin, you can create the survey with your personal account and share it to your page. 

How to Access Surveys for Facebook

Log in to Facebook and go to the Surveys app page at apps.facebook.com/my-surveys/. If you've previously turned off Facebook's integration with apps, games and websites, you'll need to turn it back on. To do so, go to your Facebook Settings. Click Apps and in the Apps, Websites and Plugins section, click Edit  > Enable Platform.

The company offers several plans:

  • Free plan. The free plan is ad supported—a banner appears on top of your surveys—and you can collect a maximum of 40 answers. All subsequent answers are locked and a Premium plan is required to view them. You cannot add images or let users upload images. A free survey cannot be installed on a Facebook page tab or embedded on a website. All answers collected through a page tab or a website will be locked until you upgrade. A free plan is a good way to get acquainted with the app.
  • Premium Plus. This plan allows one admin to use the app. The number of participants that can respond to a question is 1000. The number of page tabs where you can publish a survey is limited to one. A "Powered by Polls for Facebook" link at the bottom of your surveys.
  • Premium Pro. The pro plan allows one admin to use the app. The number of participants that can respond to a question is unlimited. The number of page tabs where you can publish a survey is five. The "Powered by Polls for Facebook" link does not appear at the bottom of your surveys.
  • Premium Enterprise. The enterprise plan allows up to 10 admins to use the app. The number of participants that can response to a question is unlimited. The number of page tabs where you can publish a survey is unlimited. The "Powered by Polls for Facebook" link does not appear at the bottom of your surveys. Your name, logo and brand appear with the survey.

How to Ask a Question With Surveys for Facebook

On the Surveys app page on Facebook, click the New Survey button to begin your first survey. You'll be walked through the steps. If you start with a free plan, you are presented with two options.

  • Form survey. This survey is a typical online form with questions and answers. You set it up it and publish it on a tab of your Facebook page. This is the most flexible type of survey.
  • Timeline survey. A timeline survey is a post on your page where you ask a question and list the possible answers with hashtag words. Followers vote by commenting the post with one of the hashtag words.

​Each of the options is accompanied by an instructional video. After you make your choice by pressing the Get Started button, the app walks you through the steps to create the survey. You are asked for a survey title and language and prompted for the necessary question, among other information.

Before you know it, your survey is up and running.

What Are the Advantages and Disadvantages of the Surveys for Facebook App?

What to like:

  • It's a native Facebook app
  • Easy to share
  • Monitors how many people are responding to questions
  • You can add images and videos to your questions (except for free plan)
  • You can ask different kinds of questions including simple yes/no or multiple choice questions

What Not to Like:

  • Inability to add images or videos to the survey in the free plan
  • No URLs are allowed in a question
  • Inability to tag pages in a question
  • All questions allow visitors to your page to respond. Therefore, a question could result in lots of responses.

    Why You Should Use Ask Questions on Your Page

    Surveys for Facebook is a great way to monitor what people are saying about topics that are relevant to you and your business. Use surveys to promote your brand by allowing visitors to your business page to easily sound off on what they think about your specific questions.