Sales and Marketing
Clifford Atiyeh is an independent writer, photographer, and creative consultant. He is vice president of the New England Motor Press Association and runs a marketing consultancy.
He has reported for dozens of websites, magazines, and newspapers over a nearly 20-year journalism career. In 2009 he was one of the first journalists to run a full test of the first Tesla Roadster and has since tested more than 650 new vehicles in the U.S. and across the world, including on more than a dozen race tracks. His research and industry expertise focus on product development, market analysis, and the litigation and legislation affecting the automotive industry.
Clifford writes and shoots for Car and Driver, co-produces videos for CarGurus, and has contributed to The Wall Street Journal, Popular Science, and The Times of London. He is a former staff editor at The Boston Globe.
Cliff graduated from Boston University with a Bachelor of Arts degree in journalism.
In their current state, EVs are not for every car owner. The state of battery technology simply does not meet the needs of every driver due to range, recharging speed, refueling infrastructure, and consistent performance. There is a market for EVs, but it is crucial you know how you'll be using an EV before buying one.
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