10 of the Most Iconic Snapchat Brands

How your favorite restaurants, clothing stores and more took to Snapchat

Someone tapping on the Snapchat icon on a mobile device.

Snapchat has become more than just a simple messaging app that kids mostly used to send spur-of-the-moment selfies and racy texts to their friends, love interests or complete strangers. Just like every other social network that previously exploded in popularity out of nowhere, the big brands always like to go where the cool kids are online, which is why lots of them are now also on Snapchat.

How to Easily a Brand's Snapchat Account

All you have to do is add a brand's username to your Snapchat friends list and wait for the branded snaps and stories to start rolling on in. Just tap your profile/Bitmoji icon in the top left followed by Add Friends to search for a username.

Believe it or not, some of the best brands out there have gotten very creative on Snapchat with some of their snap campaigns designed to pique your interest, keep you engaged, educate you on interesting topics, give you access to exclusive deals and just overall offer you something fun to look at.

New to adding people/brands on Snapchat? Learn how to find accounts to add on Snapchat and even how to add them from their Snapcodes.

Here are just 10 top brands that totally dominated Snapchat when the app originally took off back in 2013 and 2014.

Many of these brands are now publishers (partners with Snapchat as opposed to user accounts) and some even have their very own branded lenses you can use in your own snaps and stories.

01
of 10

Taco Bell

Taco Bell
Photo © Araya Diaz / Getty Images

We already know that the Internet goes crazy for pictures of food. Mexican food? Even better! Taco Bell launched a campaign on Snapchat in the spring of 2014 to reintroduce the Beefy Crunch Burrito and then went on to launch a mini movie campaign via Snapchat Stories featuring short videos over a 24-hour period to promote its Spicy Chicken Cool Ranch Doritos Locos Tacos.

02
of 10

MTV

Snoop Dogg
Photo © Joey Foley / Getty Images

MTV's audience has always been very young, so naturally, it makes sense that the entertainment brand would get on Snapchat. For the first time ever, the nominees for the 2014 Video Music Awards were announced by sending out snaps. Other than that, you could expect to see show clips and stars with messages to their fans from MTV's Snapchat account.

03
of 10

The Los Angeles County Museum of Art

LACMA
Photo © Victor Decolongon / Getty Images

LACMA was apparently the very first museum to join Snapchat, and even if you didn't live anywhere near it to go by for a visit, lots people started adding it on Snapchat just for the fun and hilarious snaps. Just take a look at some of these screenshots to see what we mean. Who knew art history could be this much fun?

04
of 10

Mountain Dew

Mountain Dew
Photo © Justin Sullivan / Getty Images

Mountain Dew was one of the first brands to jump on Snapchat, looking to remind its followers what they need to grab for quenching their thirst. "Add us on Snapchat and we might doodle on your favorite flavors," the brand originally tweeted to get their fans excited, along with a sneak peek screenshot of what you could expect to see.

05
of 10

Mashable

Mashable
Photo © Amy E. Price / Getty Images

If you like to stay up with all the news about what's hot online, you're probably pretty familiar with Mashable — the popular blog that reports on all sorts of trending stories about tech, social media, and pop culture. Turns out they had some pretty amazing Snapchat stuff back in the day, including fun snaps of memes, famous celebs, and random doodles. (Now, unsurprisingly, they're a popular publisher on Snapchat.)

06
of 10

GrubHub

GrubHub
Photo © GrubHub

GrubHub is a U.S. food delivery service that lets you order food online from thousands of restaurant menus. When the company got on Snapchat, it launched a back-to-school food countdown by sending out snaps of food ideas with doodled number counts on them. GrubHub also took advantage of its Snapchat account to promote some of its special deals.

07
of 10

American Eagle Outfitters

American Eagle
Photo © Scott Olson / Getty Images

American Eagle is one of the several other youth-targeted clothing retailers getting in on the Snapchat action to give their followers a reason to check out their stores online or in person. To help kick off one of its previous fall lines, American Eagle sent out snaps of what customers could expect before they hit the stores. At this time, it appears that America Eagle has left Snapchat or temporarily put it on hold.

08
of 10

Acura Insider

Acura
Photo © John Gress / Getty Images

Being on Snapchat is cool and new for most brands, but creating buzz and a sense of urgency is what gets people to take really notice. When Acura joined Snapchat, the company made a contest out of launching its account back in by telling social media followers that the first 100 people to add it on Snapchat would be to first to see footage of the new NSX prototype.

09
of 10

Amazon

Amazon
Photo © Lisa Werner / Getty Images

If you're one to look for deals on the internet's largest and most favorite retailer, then Amazon us often the place to look. The retail giant used Snapchat to offer exclusive codes for very limited time deals, which Snapchat users loved. All they had to do was apply the code in the promo code section on Amazon when they were ready to complete your checkout.

10
of 10

NASA

NASA
Photo © Images Etc Ltd / Getty Images

Whether you're a diehard astronomy enthusiast or just a regular fan of space who wouldn't mind getting a few interesting facts from time to time, NASA's Snapchat presence has delivered since it first joined, and is one of the few on this list that still does today! Search "NASA" and subscribe to get updates on recent space news, brief explainers that breakdown complex topics and access to clips of interviews with people in the industry.